Texas Medical Center Library

Client

The Texas Medical Center (TMC) Library is home to the largest concentration of medical professionals and experts anywhere in the world. Collectively, the Texas Medical Center is the largest employer in Houston and the TMC Library is one of the 56 institutions that make up the Texas Medical Center.

Challenge

Stepinoff + Crosier were excited to take on the task of re-branding the world-famous library.

A Strong Heartbeat

With a comprehensive re-branding strategy, the TMC Library gained new stationery, a power point presentation, and a new logo that was highlighted throughout the new pieces. The TMC Library’s branding was infused with new life.